What should be paid attention to in the layout and design of stationery store shelves

What should be paid attention to in the layout and design of stationery store shelves

1. The influence of the location of the cash register on the layout and design of display shelves in stationery stores

The cash register is a very important display and promotion area in the stationery store. When the cash register is determined, the promotion area will also be established, which will greatly help us to set up the promotion display after the store is opened. It needs to be placed according to the structural dimensions of the store and the layout characteristics of the shelves. The cashiers of many stores are located at the entrance, which is generally to better attract customers into the store and have a good monitoring role for the staff in and out of the store. It can also better greet customers who enter the store, adjust the position of the cashiers, and make the cashiers achieve the maximum purpose of use.

2. Choose a reasonable shelf size for the layout of stationery stores

Due to the different structural dimensions of different stores, the size of the shelf in the stationery store we choose will also be different. It is important to determine the size of the shelf in the stationery store. How to reasonably use the effective space of the store and use the novelty of the shelf in the stationery store to attract customers to the store for consumption, to maximize the display of goods, and to improve the sales volume are issues that need to be considered in the layout and design of the shelf, In the layout design, we should focus on attracting customers, and make the layout of stationery store shelves more attractive.

3. The layout and design of the shelf in the stationery store requires good communication between the operator and the designer

The operator pays more attention to the limited space in the store to increase the opportunities for commodity display as much as possible. Although a better stationery store shelf can place a lot of goods, it is not conducive for customers to get goods. When customizing the stationery store shelf, the height of the stationery store shelf should be paid attention to. It should not be too high or too low. The purpose of this is to increase their sales quota, Designers need to improve their suggestions and solutions to operators according to their professional knowledge and industry experience. Sometimes customers' ideas may be different from the market experience and industry standards. It is important to communicate with customers carefully. Only in this way can the business design be consistent with the actual operation. As operators, they need to be good at expressing their ideas and accepting others' suggestions.